Joli is an on-demand beauty marketplace that connects you with vetted, background-checked beauty professionals who come to your home or studio in San Francisco. Services include hair, nails, lashes, brows, makeup, facials, massage, and waxing.

How do I book an in-home beauty service in San Francisco?

Download the Joli app on iOS, browse provider portfolios, choose your service and time, and book instantly. Your background-checked provider arrives at your door with everything needed. You can also invite up to 3 friends for group bookings.

Are Joli beauty providers background-checked?

Yes, every Joli provider undergoes a thorough background check through Checkr before they can accept bookings. Your safety is our top priority.

Can I book a group beauty appointment with friends?

Yes, Joli supports group bookings for up to 3 friends. Book a beauty night in with your friends — everyone gets their own services from the same provider, all at your home.

How much do Joli beauty services cost?

Pricing varies by service and provider. Providers set their own prices on Joli, and you can compare rates before booking. Joli takes a 15% platform fee, and providers keep 85% of every booking — one of the highest payouts in the industry.

Where is Joli available?

Joli currently serves the San Francisco Bay Area in California. We are expanding to additional cities soon.

How do I become a beauty provider on Joli?

Visit bookjoli.com and sign up as a provider. You will keep 85% of every booking, set your own schedule and prices, build your portfolio, and get matched with clients in your area. All providers must pass a Checkr background check.

Now in beta on iOS

Beauty, at
your door.

Q: What beauty services does Joli offer?

Joli offers hair (cuts, color, styling, blowouts), nails (manicures, pedicures, gel, Gel-X, acrylic, SNS dip, nail art), lashes (extensions, lifts, tints), brows (threading, waxing, lamination), makeup (events, bridal, everyday), facials, massage (deep tissue, Swedish), and waxing services.

Joli is a beauty marketplace that connects you with vetted professionals who come to your home. Book hair, nails, lashes, makeup, facials, massage — on demand, in San Francisco.

Join 200+ beta testers in your city

Professional hairstylist working on a client's hair in a home setting

Relaxing facial skincare treatment being performed

How It Works

Beauty in three
simple steps.

Browse & Discover

Explore provider portfolios like an Instagram feed. See their work, read reviews, and find the perfect match for your style.

Book Instantly

Choose your services, pick a time, and invite up to 3 friends. Your provider has 10 minutes to accept — beauty on demand.

Relax at Home

Your background-checked provider arrives at your door with everything needed. Sit back and enjoy the experience.

Our Services

Everything beauty,
one app.

From blowouts to brow lamination, we've got you covered.

Hair

Cuts, color, styling & blowouts

Professional manicure and pedicure services

Nails

Manicure, pedicure & nail art

Lashes

Extensions, lifts & tints

Brows

Threading, waxing & lamination

Makeup

Events, bridal & everyday glam

Facials

Skincare & facial treatments

Massage

Deep tissue, Swedish & more

Waxing

Full body waxing services

Why Joli

Not just another
booking app.

Group Bookings

Book with friends. Up to 3 friends can join your appointment for the ultimate beauty night in.

On-Demand

Need beauty now? Get matched with an available provider in minutes. They have 10 minutes to accept.

Vetted Providers

Every provider is background-checked through Checkr and reviewed by our community. Your safety comes first.

Social Discovery

Browse provider portfolios like an Instagram feed. Discover new styles, save your favorites, and get inspired.

For Providers

Build your beauty
empire.

Join a growing community of independent beauty professionals. Set your own schedule, build your brand, and connect with clients who love what you do.

Set your own schedule
Work when you want, where you want.
Keep 85% of every booking
Industry-leading take rate. You earn more.
Build your brand
Showcase your work with a beautiful portfolio.
Get booked by clients near you
We match you with clients in your area.

Beauty provider styling a client's hair in a home setting

Ready for beauty
on your terms?

Join our beta and be the first to experience Joli. Currently available on iOS via TestFlight.

The Joli Journal

Stories, tips &
inspiration.

Beauty

The Rise of At-Home Beauty Services

How the mobile beauty industry is transforming the way we think about self-care — and why your living room is the new salon.

Feb 15, 2026 5 min read

Tips

How to Prepare for Your First In-Home Appointment

Everything you need to know before your provider arrives — from setting up your space to knowing what to expect.

Feb 8, 2026 4 min read

Safety

Why Background Checks Matter for Mobile Beauty

Your safety is our priority. Learn how Joli works with Checkr to ensure every provider is thoroughly vetted.

Jan 28, 2026 6 min read

Lifestyle

Group Beauty Nights: The New Girls' Night In

Skip the bar. Invite your friends, book a group session, and turn your living room into a private beauty lounge.

Jan 20, 2026 3 min read

Beauty, atyour door.

Beauty in threesimple steps.